Contact Sales:1-800-405-0844
Does my company subscribe?Newsletter sign up
Login
Become a Client
InsightsEventsPricing
July 14, 2022

Average Ad Spending Growth According to US Agency/Marketing Professionals, by Channel, March 2022 (% change vs. 2021)

Chart Title

Average Ad Spending Growth According to US Agency/Marketing Professionals, by Channel, March 2022 (% change vs. 2021)

Publication Date

July 14, 2022

Sources

Source information is only available to PRO subscribers.
Topics
Video-on-Demand (VOD)Out-of-Home Ad SpendingDigital Video Ad SpendingTV Ad SpendingSocial Media MarketingMarketing Management TrendsConnected TVsSearch Ad SpendingDisplay AdvertisingUnited States

Related Charts & Analysis

Twitter launches Location Spotlight to appeal to brick-and-mortar businesses
Article
Twitter launches Location Spotlight to appeal to brick-and-mortar businesses
Retail Media Ad Spending Forecast 2022
Report
Retail Media Ad Spending Forecast 2022
YouTube is still attracting new advertisers
Article
YouTube is still attracting new advertisers
Consumers are concerned about HBO Max’s new direction
Article
Consumers are concerned about HBO Max’s new direction
The multitude of reasons Facebook and Instagram execs are relocating to the UK
Article
The multitude of reasons Facebook and Instagram execs are relocating to the UK
Consumers trust YouTube most for finding, purchasing products
Article
Consumers trust YouTube most for finding, purchasing products
Roku’s Q2 throws CTV’s future into question
Article
Roku’s Q2 throws CTV’s future into question
3 takeaways from our UK TikTok marketing report
Article
3 takeaways from our UK TikTok marketing report
Analyst Take: Even Google isn’t immune to the era of uncertainty
Article
Analyst Take: Even Google isn’t immune to the era of uncertainty
The Daily: Netflix's problems, Nielsen ONE's YouTube measurement, and which streamer to say goodbye to
Audio
The Daily: Netflix's problems, Nielsen ONE's YouTube measurement, and which streamer to say goodbye ...
4 TikTok communities driving commerce
Article
4 TikTok communities driving commerce
Meta’s watershed Q2 spells bad news for its ad business
Article
Meta’s watershed Q2 spells bad news for its ad business
Alphabet’s Q2 earnings suggest headwinds for Google—just not as bad as everyone else’s
Article
Alphabet’s Q2 earnings suggest headwinds for Google—just not as bad as everyone else’s
Behind BookTok's popularity
Article
Behind BookTok's popularity
The NFL flexes its streaming power, but its game plan has lots of caveats
Article
The NFL flexes its streaming power, but its game plan has lots of caveats

Daily News

Ad publishers’ $10 billion problem
Article
Ad publishers’ $10 billion problem
3 takeaways from our UK TikTok marketing report
Article
3 takeaways from our UK TikTok marketing report
Apple’s ad success could spell trouble for ATT
Article
Apple’s ad success could spell trouble for ATT
Pinterest continued shedding users in Q2 as it aggressively ramped up social commerce initiatives
Article
Pinterest continued shedding users in Q2 as it aggressively ramped up social commerce initiatives
The global ecommerce share breakdown
Article
The global ecommerce share breakdown
Amazon launches same-day delivery from other retailers’ stores
Article
Amazon launches same-day delivery from other retailers’ stores
Amazon’s 100,000 job cuts reflect industry-wide adjustments to economic uncertainty
Article
Amazon’s 100,000 job cuts reflect industry-wide adjustments to economic uncertainty
Consumers trust YouTube most for finding, purchasing products
Article
Consumers trust YouTube most for finding, purchasing products
Q&A: Democratizing the beauty store with CVS Pharmacy
Article
Q&A: Democratizing the beauty store with CVS Pharmacy
The Daily: How bad are things at Twitter, bots' effect on ads, and are shorter social media ads best?
Audio
The Daily: How bad are things at Twitter, bots' effect on ads, and are shorter social media ads ...
How people expect the metaverse to improve daily life
Article
How people expect the metaverse to improve daily life
The multitude of reasons Facebook and Instagram execs are relocating to the UK
Article
The multitude of reasons Facebook and Instagram execs are relocating to the UK
The Weekly Listen: The 'TikTok-ification' of Instagram, brands in movies, and what comes after the iPhone?
Audio
The Weekly Listen: The 'TikTok-ification' of Instagram, brands in movies, and what comes after the ...
Consumers curb media subscriptions as cost of living jumps
Article
Consumers curb media subscriptions as cost of living jumps
Half of millennials and Gen Z splash out on video games
Article
Half of millennials and Gen Z splash out on video games

Latest Reports

Retail Media Ad Spending Forecast 2022
Report
Retail Media Ad Spending Forecast 2022
US Cash-Back Credit Card Emerging Features Benchmark 2022
Report
US Cash-Back Credit Card Emerging Features Benchmark 2022
Digital Fitness Brands 2022
Report
Digital Fitness Brands 2022
Social Determinants of Health Investments
Report
Social Determinants of Health Investments
US Retail Sustainability Perceptions Benchmark 2022
Report
US Retail Sustainability Perceptions Benchmark 2022
Demographic Report: Generational Cohorts 2022
Report
Demographic Report: Generational Cohorts 2022
Digital Pharmacies 2022
Report
Digital Pharmacies 2022
Worldwide Ecommerce Forecast Update 2022
Report
Worldwide Ecommerce Forecast Update 2022
Wealth and Asset Management Faces Turmoil
Report
Wealth and Asset Management Faces Turmoil
US Retail Mobile App Features Benchmark 2022
Report
US Retail Mobile App Features Benchmark 2022
UK Banks Face Global Turmoil
Report
UK Banks Face Global Turmoil
Neobanks Confront Uncertainty
Report
Neobanks Confront Uncertainty
UK TikTok Marketing 2022
Report
UK TikTok Marketing 2022
Publisher Ad Monetization 2022
Report
Publisher Ad Monetization 2022
The Power of Google
Report
The Power of Google

Popular on Insider Intelligence

Analyst Take: Even Google isn’t immune to the era of uncertainty
Article
Analyst Take: Even Google isn’t immune to the era of uncertainty
Ad publishers’ $10 billion problem
Article
Ad publishers’ $10 billion problem
3 takeaways from our UK TikTok marketing report
Article
3 takeaways from our UK TikTok marketing report
Demographic Report: Generational Cohorts 2022
Report
Demographic Report: Generational Cohorts 2022
Digital Fitness Brands 2022
Report
Digital Fitness Brands 2022
US Retail Sustainability Perceptions Benchmark 2022
Report
US Retail Sustainability Perceptions Benchmark 2022
US Cash-Back Credit Card Emerging Features Benchmark 2022
Report
US Cash-Back Credit Card Emerging Features Benchmark 2022
Apple’s ad success could spell trouble for ATT
Article
Apple’s ad success could spell trouble for ATT
Pinterest continued shedding users in Q2 as it aggressively ramped up social commerce initiatives
Article
Pinterest continued shedding users in Q2 as it aggressively ramped up social commerce initiatives
The global ecommerce share breakdown
Article
The global ecommerce share breakdown
Social Determinants of Health Investments
Report
Social Determinants of Health Investments
Amazon launches same-day delivery from other retailers’ stores
Article
Amazon launches same-day delivery from other retailers’ stores
Amazon’s 100,000 job cuts reflect industry-wide adjustments to economic uncertainty
Article
Amazon’s 100,000 job cuts reflect industry-wide adjustments to economic uncertainty
Retail Media Ad Spending Forecast 2022
Report
Retail Media Ad Spending Forecast 2022
Consumers trust YouTube most for finding, purchasing products
Article
Consumers trust YouTube most for finding, purchasing products

"Behind the Numbers" Podcast

The Daily: Why Spotify is cautiously optimistic, does Netflix need games, and why folks buy smart speakers
Audio
The Daily: Why Spotify is cautiously optimistic, does Netflix need games, and why folks buy smart ...
The Daily: Questions about YouTube, programmatic ad growth, and cutting cookies gets delayed ... again
Audio
The Daily: Questions about YouTube, programmatic ad growth, and cutting cookies gets delayed ... ...
The Weekly Listen: The 'TikTok-ification' of Instagram, brands in movies, and what comes after the iPhone?
Audio
The Weekly Listen: The 'TikTok-ification' of Instagram, brands in movies, and what comes after the ...
The Daily: How bad are things at Twitter, bots' effect on ads, and are shorter social media ads best?
Audio
The Daily: How bad are things at Twitter, bots' effect on ads, and are shorter social media ads ...
Reimagining Retail: Is the retail sky falling, and how some companies will ride out this uncertainty smoothly
Audio
Reimagining Retail: Is the retail sky falling, and how some companies will ride out this uncertainty ...
The Daily: Snapchat's sales slump, how to engage Gen Z on social media, and TikTok games
Audio
The Daily: Snapchat's sales slump, how to engage Gen Z on social media, and TikTok games
The Daily: Netflix's problems, Nielsen ONE's YouTube measurement, and which streamer to say goodbye to
Audio
The Daily: Netflix's problems, Nielsen ONE's YouTube measurement, and which streamer to say goodbye ...
The Weekly Listen: Does Google own the internet, Big Tech wants live sports, and BNPL in flux
Audio
The Weekly Listen: Does Google own the internet, Big Tech wants live sports, and BNPL in flux
The Daily: Why CTV is having its moment, 'issue advocacy' segments, and shopping while streaming
Audio
The Daily: Why CTV is having its moment, 'issue advocacy' segments, and shopping while streaming
Reimagining Retail: TikTok shopping and the communities driving commerce
Audio
Reimagining Retail: TikTok shopping and the communities driving commerce
Around the World: The AVOD opportunity
Audio
Around the World: The AVOD opportunity
The Weekly Listen: The Netflix-Microsoft ad partnership, YouTube TV, and in-car subscriptions
Audio
The Weekly Listen: The Netflix-Microsoft ad partnership, YouTube TV, and in-car subscriptions
The Daily: Bed, bath, and loyalty programs, touchless self-checkout, and the right to refuse
Audio
The Daily: Bed, bath, and loyalty programs, touchless self-checkout, and the right to refuse
The Daily: B2B—the best content marketing, the changing buyer-seller relationship, and online sales
Audio
The Daily: B2B—the best content marketing, the changing buyer-seller relationship, and online sales
Reimagining Retail: Is Amazon Prime Day still relevant, and why consumers might opt out
Audio
Reimagining Retail: Is Amazon Prime Day still relevant, and why consumers might opt out

Trending in United States

Analyst Take: Even Google isn’t immune to the era of uncertainty
Article
Analyst Take: Even Google isn’t immune to the era of uncertainty
Ad publishers’ $10 billion problem
Article
Ad publishers’ $10 billion problem
Demographic Report: Generational Cohorts 2022
Report
Demographic Report: Generational Cohorts 2022
Digital Fitness Brands 2022
Report
Digital Fitness Brands 2022
3 takeaways from our UK TikTok marketing report
Article
3 takeaways from our UK TikTok marketing report
US Retail Sustainability Perceptions Benchmark 2022
Report
US Retail Sustainability Perceptions Benchmark 2022
US Cash-Back Credit Card Emerging Features Benchmark 2022
Report
US Cash-Back Credit Card Emerging Features Benchmark 2022
Apple’s ad success could spell trouble for ATT
Article
Apple’s ad success could spell trouble for ATT
Pinterest continued shedding users in Q2 as it aggressively ramped up social commerce initiatives
Article
Pinterest continued shedding users in Q2 as it aggressively ramped up social commerce initiatives
Social Determinants of Health Investments
Report
Social Determinants of Health Investments
Retail Media Ad Spending Forecast 2022
Report
Retail Media Ad Spending Forecast 2022
Consumers trust YouTube most for finding, purchasing products
Article
Consumers trust YouTube most for finding, purchasing products
The global ecommerce share breakdown
Article
The global ecommerce share breakdown
Amazon’s 100,000 job cuts reflect industry-wide adjustments to economic uncertainty
Article
Amazon’s 100,000 job cuts reflect industry-wide adjustments to economic uncertainty
Q&A: Democratizing the beauty store with CVS Pharmacy
Article
Q&A: Democratizing the beauty store with CVS Pharmacy

Geographies

Insider Intelligence

Media Services

Free Content

Contact Us →

Worldwide HQ

11 Times Square
New York, NY 10036
1-800-405-0844

Sales Inquiries

1-800-405-0844
ii-sales@insiderintelligence.com

* Copyright © 2022 
Insider Intelligence Inc. All Rights Reserved.