Of the 10 biggest digital retailers in the US, Carvana will see by far the fastest ecommerce sales growth this year. The online car dealer is poised to increase sales by 50.0% to hit $19.11 billion in 2022. This speedy growth will blow past Target’s 22.3% bump and Apple’s 22.0% boost.

This year, Carvana will account for more than 22% of US ecommerce sales in the auto and parts category. We expect online sales in the category will more than double between 2022 and 2026, giving Carvana significant potential to climb the list of the top ecommerce companies. But Carvana could face some headwinds as demand for used cars cools off.

Pandemic winners like Carvana and Best Buy will see softer growth. Carvana’s moderation in the second half of 2022 will result from rising interest rates, the increased cost of raw materials, and supply shortages, all of which will drive up vehicle prices.

Auto and parts (30.1% YoY growth): Several pandemic-driven factors revved up demand for used cars, which benefited auto ecommerce companies like Carvana and Vroom. We expect sales from these companies to remain strong in 2022, bolstering sales growth in an ecommerce category with a comparatively underdeveloped ecommerce presence.

WB: eBay and Carvana experienced the biggest changes, but Apple and online grocers will see revisions, too, largely because of higher prices. We expect eBay will give back some of its pandemic-gained share of total ecommerce this year. We revised our forecast for eBay from an initial 3.5% sales growth and now expect it will decline -7.6% in 2022.

Carvana. CNBC. Cision PR Newswire. Digital Insurance. Forbes Advisor. IMS. iSpot.tv. Lemonade. NAIC. Nationwide. Pathmatics. PCMag. Ptolemus Consulting Group. Reuters. S&P Global. WSJ.

The remaining two include the used car marketplace Carvana, which occupies a category with very low ecommerce penetration, and Apple, which operates a robust search ads business. That explosion of retail media has reverberated through the US search advertising market.

Peloton, Chewy, and Carvana are among the top DNVBs to internalize this lesson, according to iSpot.tv’s 2021 TV ad impression data. Leverage physical retail to gain distribution. Consumers usually choose the path of least resistance in purchasing products. For most brands and categories, that means meeting consumers where they are—and for more than 80% of retail purchases, that’s inside the store.

The 10 brands that spent the most on streaming ads were Verizon, Geico, Carvana, Peloton, DraftKings, Target, T-Mobile, AT&T, Samsung, and State Farm. These advertisers accounted for 15% of all ad spending on video streaming services. What Are the Potential Costs and Benefits? CTV offers numerous benefits to advertisers. It is more targetable than linear TV.

Carvana. CB Insights. CFI. Cision PR Newswire. CNBC. Comperemedia. Cover Genius. Cubic Telecom. Dealroom.co. Deloitte. Digital Insurance. FloodFlash. Forbes Advisor. Financial Times. Getsafe. Instech London. Insurance Business. Insurance Information Institute. Insurance Innovation Reporter. Insurance Journal. Insurance & Mobility Solutions. Insurify.